Field Notes
Wedding photography marketing, honestly.
Essays from the operators at Advocate Studio — positioning, SEO, Pinterest, paid ads, and the small mechanical changes that quietly book more weddings.
- April 22, 2026·11 min read
Marketing for Wedding Photographers: 7 Mistakes That Are Quietly Costing You Bookings
Most photographers we meet are excellent at one marketing channel and absent in four. These are the seven specific mistakes we see over and over, and the changes that move bookings inside 30 days.
Read the essay - April 12, 2026·9 min read
How to Choose a Wedding Photography Marketing Agency (Without Wasting $10,000)
Most marketing agencies sell wedding photographers the wrong thing: more reels, more ads, more 'content.' Here's how to vet a wedding photography marketing agency that actually understands your business.
Read the essay